Flat Plans For My Products

This is my flat plan for my poster. 

I have put the name of the film, "The Uncured" at the top of the page so that it is the first thing that you see, this will be in a dark red font which has connotations of blood, danger ect. This will be good for making people realise what genre my film actually is, this relates to my textual analysis research on posters. As you can see i have made the name of the film "The Uncured"the full width of the page, this again is so that people will notice it straight away. 

The picture is a kind of medium shot of the main protagonist and antagonist with a party scene going on in the background which relates to my audience research as the age group is 15-25 and they will be able to relate to "partying" the most. The fact that i am using a mid shot shows the expressions on the faces of the characters which lets us know how they are feeling at this moment in time, it helps us get a better understanding of the genre also when we see the antagonist because we can see exactly what she is wearing which will be a blood stained hospital gown. In the shot we will also be able to see the party going on in the background which suggests the minor characters don't realise how bad the situation is as they are all drinking/ smoking ect and having a good time, this will make it more tense and the poster will have a better effect. 

Another thing i have used is a 5 star rating and a quote underneath it from a film magazine company which says "Scariest film of the decade" which is a good advertising technique as it makes the film sound good before it has been watched by people who read the poster. Also the way it is worded hints on the genre and also makes more people want to go and see it. There are other quotes at the bottom of the poster which have the same effect. In my textual analysis research this was used on the posters i had looked at and analysed too. 

I have also used a professional look at the bottom of the poster too, as you can see there is a box shape in the middle at the bottom which will have the producers names and the director and actors names. This is used in every film poster and this is shown in my research also. I have also used logo's at the bottom to give a professional feel to it as it will have actual companies who have been involved in the film. 

Also there is a tag line which will be "Sometimes you hear but can't see...". This builds tension and also gives and extra insight into what the film will be about. Also it is placed directly below the picture so it will be one of the first things that is seen therefore people are going to be intrigued by what it means therefore going to watch it. 

At the very bottom of the page there is a website and the date of when it comes out. These two things are very effective as the both give the viewer a chance to find out extra information on the film buy going onto the website and also they now roughly know the date of when it comes out but i have put "fall 2012" because that doesn't give an exact date so again that contributes to the tension of it coming out. 

This is my flat plan for my Magazine cover.

AS you can see i have placed the Mast head at the very top of the page covering the full width so that peoples attention is drawn towards it straight away. This will be in a blood red colour so that it gives an idea of genre and also it connotes dander and blood which are key aspects to a horror film/

I have also used a Skyline above the mast head which says "win free tickets!" which will draw attention the the reader because they are essentially getting something for free and this will make more people want to buy the magazine therefore more people will notice the film also. This will be in white to stand out more from the dark background.

Another thing i have used is a Puff which is at the very bottom of the page. Naturally people see the top of the page and read down it, therefore this goes at the bottom so that even at the end of a page there is still some good information and it is interesting to the reader. This says "a look back into the best of horror" this will appeal to wider audience as it will also show older horror films as well as the recent ones.

The main Picture will be situated directly in the centre of the page making it the main focus of the magazine. The picture will be of the antagonist stood looking directly at the camera giving the reader a relationship with this character already, it makes them feel like the character is actually looking at them. I have chosen the protagonist because she shows more of the genre that any of the other characters. She will be wearing a blood stained hospital gown which will be quite bright colours which will stand out from the background.

The Film Title will be placed in the centre across the picture. I have put it on i diagonal to show the uneasiness of the film within the title. This will be in a black font which will stand out on top of the brightly coloured costume of the antagonist.

I have used three Sell lines on my front cover to keep the cover interesting to the readers. The first one says "Poster exclusive to watch magazine" which makes the reader immediately want to purchase the magazine because they will have posters no-one else will have because they are exclusive to this particular magazine. This will be in white to stand out from the background and the "watch" part will be the same as the title for continuity. The second sell line says "Unseen images from paranormal activity" this uses a very popular film which has the same age range audience as what i am trying to achieve, therefore people reading this magazine will look at paranormal activity and then they will see my film which will then get more popularity. The final sell line says "Free tickets to see uncured and also an exclusive interview with the cast" everything in this sell line will appeal to the reader as it is giving away free stuff and also getting a personal interview with the cast which will make them feel like they know things about the cast that no one else does.

I have used the Blood splatters to show the genre of the film and also to make the sell lines stand out even more as they are placed on top of them. They also bring character to the magazine and make it look more attractive to the reader therefore making them want to read more.

Sound Research

Songs within the trailer.

The two directly below could be used as the music in the background when the house party is seen, this is because they are both heavy metal tracks which fit in more with a horror film that a pop song would. Also the songs are listened to by people in the age range of 16-24 year olds which is the age range for the films i researched to get my actual idea for my trailer. This all fits in so this will make my trailer more effective and appealing to its target audience.





Soundtrack.

These songs below could be used as the soundtrack for my my horror film as i have looked at other trailers and they have a lot of dark piano sounds in them so i thought it was a good effect to build suspense and tension in a trailer because of the heightened sounds in the song which in my trailer could be when there is a scary moment about to happen or if someone dies ect.





Sound Effects.

In the paranormal activity 2 trailer that i researched we hear footsteps and things like that, this is why i have also used it as i am trying to achieve the same effect. Same with the exorcism of emily rose it had thunder noises and heavy wind noised in it so therefore i will use a similar sound effect in mine.

Voice over.

For my voiceover, if i use one, i will have someone with a deep voice, this will make it more dark and will reflect on the genre better. Also i will make them have a husky voice. This video below will show what kind of voiceover i will be getting for my film if i use one:



I have my step-dad who is canadian and has a very deep voice, he will be doing my voice overs in my film if i have any.

Possible Key Shots

The shot above is from the movie "Grave Encounters" and this could be a very useful shot in my trailer as i could show my characters sat in a hallway with a silhouette at the end in the abandoned house i am filming in, there is a similar type of hallway which i could use to replicate this. This shot is effective as it shows that they are not alone in the house but they don't know it, which would be a good effect to have in my trailer to heighten the scariness of it. 

This shot again is from the movie "Grave Encounters" and it shows horror as the genre quite clearly as we see blood, and it is dark around the person. it is a close up of the persons back which makes the scars stand out, it also allows us to feel closer to that person as it is a close up which draws us into the movie more. 

The shot above is another from "Grave Encounters". This shot is a medium to long shot of a girl stood looking innocent in the corner, this is typical thing to see in a horror as there is usually a haunted girl. This type of shot lets us see all of the character who is in the shot so we can see what she is wearing and the location she is in, she looks like she is wearing a kind of hospital gown/ night gown which relates to my costume and props research. Also the fact that the location looks kind of like a hospital enforces that idea. 

This close up of the same girl from the last shot shows her face is pale and her eyes are bagged and she looks ill/ demented/ insane. This relates to my idea for my film as i have a girl in it like this one and she will be dressed similar and her make up will be similar.

This next shot is of a hospital bed that has no mattress or anything on it, this is another thing i could include in my trailer. it is effective because it shows it is in a hospital maybe a mental hospital, this connotes horror as we have come to expect mental institutes to be involved in horror films. 

This shot of someone asleep in bed being watched by a monster/ creature is another thing i may include in my trailer. I think it if effective because it clearly signifies the genre and also give a very haunting feel. Also the bedroom is in the dark with one little sidelight on, this again makes the monster stand out more. The fact that this is a wide shot allows us to see the true scale of the monster and as we can see it is above normal size which makes it a lot more menacing and scary, it also shows the closeness of the proximity to the child in bed which shows their kind of relationship.

This shot above is basically a close up of a wiji board form paranormal activity, this is because it is one of the main props in the film. I am going to use the same kind of thing in mine as i have a book that is the main prop. The fact that this is an extreme close up shows just how important the object is and that it will play a big part in the trailer. 

All of the shots above are similar as they are all shot in night vision which gives a scary effect and also plays a big part in suggesting that this is a horror genre. They are all mainly wide shots of the room so that we can see exactly what is going on in the shot. They all shot the location which is the same in 3 of them which is the same kind of location i will be using. One of the shots is a close up of the antagonist which again is another i will use because it lets us feel like we are actually there which makes us more scared because we can now relate to the antagonist. 

Possible Characters

 These two characters are from the films Eden Lake and also The Descent. I have chosen these for my possible characters as i am thinking about having a final girl theme, this is what the roles of these two women were. I think this will work well with my film because it is a good theme for creating suspense and mystery within the horror genre.

Possible Props and Costumes

Props and Costumes for protagonist.



These are all the costumes my protagonist will be wearing, as you can see they are all quite trendy clothes as the characters are all going to be shown at a party so this is why they are dressed smart like this.




The four props at the top are, cigarettes, lighter, drink, and a pen knife, this is meant to represent the culture of teenagers in a way, also it is meant to appeal to my target audience age range. Also we see these kind of props typically in teenage thriller/horrors.

This old book prop is the main prop of the whole trailer, it is how the story is solved and also how it starts, i have put this in the protagonist category because they find it and claim it as their own, but also it could be put in the antagonist category because it is hers at the very start and she thinks she owns it.

Props and Costumes for  Antagonist.



These are the only costumes and props i will need for my antagonist as all she will have on is a hospital gown and a hospital wristband/ tag. I think because i dont have many props and thinks for the antagonist it makes her more effective as in she does not need objects to make the other characters scared because she is just pure evil.

Possible Locations

This picture above is a very good example of a location you would expect too see in a horror film, the picture shows old hospital beds all broken and rusty which alone is quite scary even in the light but as my trailer will be shot in the dark it will give and even scarier effect off if i used this location. We can also see that the walls are eroding and all of the paint is coming off the walls, this again is a typical thing to expect in a horror film and this is why i will use this in my trailer quite closely to what the picture looks like. 

This shot would be a very good location as it is an abandoned house situated all on its own in the middle of nowhere, this is effective as it gives it a lonely isolated feeling. This would be a good location for me as not only does it fit into my selected genre but I also have somewhere quite similar near to where I live so I could realistically find something like this. The fact that all the windows are smashed out would be a brilliant effect as it would suggest that it is run down and damaged and that it has been there for years and people may have died there and such. 

This again is similar to the one I have suggested above but i chose this picture because of the floorboards and i want that kind of floor to be in my trailer because it will include a similar kind of location.

More cracked walls that i will put into my trailer. Debris on the floor will also be a good effect for my location as again it suggests that it is a run down old place.

This is the kind of normal house that is going to be in my trailer. I have chosen this location as it looks similar to the actual one i am using, a big open looking house will be good as there will be plenty of space where i can make noises come from because there are lots of rooms.

This is the bedroom location where i will film on a night in a night vision camera, this will be the kind of layout of the location in the room. i will make sure that there is a bit of free space in the room so i can put shadows and things there so i can make it look more scary.

In a part of my trailer there will be a bit where the characters pass through a graveyard, i think this one looks like a good location as we can see that it is very dark and the trees are lifeless, this is what i want to achieve with my trailer. I have access to a place like this so i could get a similar kind of location quite easily.

These grassy area's and and tunnels are also what my characters are going to be passing through, i think these kind of locations will look very good and will make the trailer a lot scarier, They will be used on a night time to heighten the scariness and tension. 

Feedback to my Pitch

This is my audience feedback to my pitch about my final products and about my research and planning. From the feedback that i have got i now know what parts of my product are good and what needs improvement. What could do with improvement is the whole of my research time management, i need to improve my work rate and also the quality of the content that goes into my work. Another thing i need to do is think through my trailer idea more, i need to think about how realistic the storyline is. Then again some people have said they line my storyline but i can see that it could do with some sort of tweaking.