Evaluation Question 1

Evaluation Question 1: In what ways does your media product use, develop or challenge forms and conventions of real media products?

Print Products

Poster

Throughout my research I looked back at a range of posters they were all similar to what I wanted mine to look like. I chose them  because the films they advertised have a similar genre to my own therefore they all had similar features. I feel that my poster benefited a lot from looking at these because my posters are now looking professional just like the actual professional products.

I challenged the forms and conventions of real media products by choosing a font that wasn’t straight forward and plain yet still linked in with the horror genre, I did some font research for my chosen genre, which was horror. I then played around a bit and eventually decide upon this one because I think it had a professional look to it and also it grabbed the audience’s attention. This is what effect professional products have therefore this is why I tried to replicate that.

I went with the colour schemes used in professional products on my poster because reds, black and white are all key signifiers to the horror genre and I wanted my audience to recognise that.

I also went with the typical layout for my poster so that my audience could see clearly want I wanted to be seen first which was the image. The image is of blooded hands, which obviously links to the horror genre, just like in professional products the image is one of the key things to tell the audience what genre this is going to be. I also developed on the layout by researching into what fonts go into the credits at the bottom of the page; this again follows the typical style that a professional product would do.

 Magazine Cover.

I also looked at some magazine covers which were professional products; again I referred back to them to get thoughts and ideas for what I could put onto my product to make it look more professional.

I researched into the layout quite a lot and I figured that I was going to go with the layout that a typical professional magazine cover would go with, my sell lines weren’t too big and there weren’t many of them therefore it made the image and title the main focus point. This worked best for me because both my image and my title show off the genre most in this particular product.

I made my mast head the most appealing part to this just like in professional products because it is one of the first things the audience see’s, I challenged the typical forms and conventions by making the text a grungy text which shows the genre more because I feel like the font I have chosen is professional looking yet shows the genre specifically.

I challenged the forms and convention again by using image I used because isn’t the typical image that professional products would use as it fills the whole cover with one colour which is linked in to the main image. This is unique and I think this will be looked at as something unique by the audience.

Trailer.

At the very start of my trailer I use one of the green screen’s used in professional trailers. I think this gives my product a start of being professional looking before the trailer has actually begun. I also have my own logo which is used at the start which also is professional because I can then use it in my other products and it makes them all link together and become a proper film campaign that looks professional.

After looking at other trailers to get some inspiration for my own I decided that the right thing to do was to have a range of shots, angled and intertitle within my trailer, I did this because after looking at other trailer this is what they all involved.